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Digital Marketing Best Practices for Small Businesses in Santa Clarita Digital marketing is the growth strategy every small business owner knows they need to implement – even though they have no idea how to make it happen. Search engine optimization, pay per click advertising and social media marketing are just a few of the powerful strategies national brands are using to reach their target clients with an excellent return on investment. But when small businesses try to implement those strategies on a local level, it can get overwhelming quickly. Plus, if you don’t know the ins and outs of this ever-changing world, then you could spend your time and hard-earned money on a strategy that doesn’t produce the right leads – or any leads at all. That’s why Amanda Benson-Tilch, host of The Ask Amanda Show, recently sat down with Santa Clarita’s savviest digital marketing consultant, Alison Lindemann of WSI InternetRead more
Have you ever considered starting a podcast to support your small business – or simply because you have something to say? In this episode, your host Amanda Benson-Tilch sits down with podcast coach and consultant Jackie MacDougall, host of Forty Thrive, to discuss the why and how of starting a podcast. Amanda and Jackie share the story behind their podcast launches and uncover the most important elements of starting a show. Learn how to identify your ideal listener, nurture an online community, market your content, and monetize your podcast – all in the first episode of The Ask Amanda Show: The Why and How of Starting a Podcast.Read more